It skips and hops about, putting smiles on the faces of the pre-pubescent and (although they'd never admit it) their older brothers. And while the girls all look and sound indiscernible from other girl groups, you get the impression that their appeal to fans is just that little bit higher than the competition.

Manufactured and insincere and impossibly bland it all may be, but we knew that already. Skip and hop along, if you fancy.