Ah, Darius. Remember how we laughed when the goatee-bearded ponytailed one performed his Britney Spears cover version on Popstars? And how we giggled when he said he'd have a number one single and a triple platinum album by the time he was 35?
Well, the joke's on us now. With Hear'Say dead and buried and Gareth Gates apparently the latest to suffer from the reality TV curse, Darius is still churning out his likeable, if cheesy, pop. Kinda Love is a horribly catchy, upbeat number which stays just the right side of irritating.
It's nothing new and it's certainly not cutting-edge, but you don't expect that from Darius. With a new album set for release, it looks as if Mr Danesh, love him or hate him, is going to be with us for some time to come.