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It Hugs Back - Work Day (4AD)
UK release date: 29 September 2008
It Hugs Back - Work Day

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This review very nearly ended with a plea for everyone to go out and buy this, because the main melody of Work Day reminded me of something that I just couldn't put my finger on.

Of course you should all buy this simply because as far as perfectly realised slices of indie-pop go, you can't get much better. Nearly whispered vocals bed down in the welcoming arms of that familiar guitar riff and an organ that is surely related to a panpipe somewhere in its history. Shimmering guitars, the use of the adjective "summery" to describe the feel of the whole thing and you've basically got an excellent single that you want to hug, because you love it and you know it has to hug back - that's kinda the deal right?

Magically, they make a work day sound not unlike an unpleasant proposition but then they don't work where I work, and I gotta tell ya, eight hours surfing the net looking only at company approved sites gets boring pretty damn quick. Anyway, just in case you're thinking their just another twee indie band with a bag full of hits, you should check out the b-side which is at complete odds to the breezy pop of the A-side. Take Apart comes on like a Lou Reed heroin nightmare and suggest that It Hugs Back, might having something of a split personality.

I figured out where that riff was from by the way; it's the twin of Stereophonics Have A Nice Day. Don't let that put you off though, you should still buy this.


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EXTERNAL LINKS
It Hugs Back



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