Having been dropped by her original label when her first album flopped dramatically, the offspring of Ozzy returns. It's a new label, sound, and look, too - Instead of youthful punk bristle, Osbourne has taken her lead from the likes of Ladytron. One Word sees her drop the idea of making it in the same world as Ozzy, instead with the help of songwriter Linda Perry (who has worked with Pink and Christina Aguilera) she's targeting the dancefloor and radio with a positively eighties sounding track.
There's still a dark element to the whole affair. This is no bouncy Minogue track. It would fit nicely on a club scene from Buffy, if Buffy was made around the same time as Miami Vice. Add to this the thinned out goth Kelly standing in front of a bank of very eighties looking electrical equipment (the kind that tomorrow's world would have gasped at and said "It's a window far into the future" about) and the shift is pretty much complete.
Whether you can stomach the obvious attempt to tap into a populist sound is probably the only barrier here. One Word is actually a pretty neat song with a catchy chorus. It may sound a little too heavy for major radio play, but it will probably do pretty well.