Iz u iz or iz u ain't? Or maybe you have absolutely no idea what I'm on about. Don't worry, the festive cheer hasn't quite overcome me, but this latest offering and first single from Nelly's recent album Da Derrty Versions certainly has. Iz U certainly shows why of all the rappers from the Dirty South Nelly has enjoyed the most success.
From day one there's been something unique about Nelly with his chilled out beats and fast flowing lyrics. Iz U doesn't stray from that formula but now we have both Ludacris and Chingy in our ears to inject multiple comparisons. But just don't bother with that: take it on merit, and Iz U deserves all the plaudits coming its way - it's simply hip-hop at its best.
The Dirty South is thriving with quality music. Nelly may be at the forefront of this "movement" with his radio friendly rap but his downfall is converting singles to anthems. Where Ludacris seems to have mastered this art Nelly's music is overtly summery - it doesn't seem right thumping out Iz U in the cold December weather.
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